A restaurant changing its menu needs photos of its new dishes for the printed menu, its website and its social networks. In Graindevue, the restaurant books your package in its company's name, you price the session dish by dish, the culinary contract covers fresh food, the venue and recipe confidentiality, you add the dish list to it, and the rights assignment sets the commercial uses.
This page follows the session for a new menu, from the request to the gallery. Graindevue works in euros, for photographers working in France. For photos of an evening or a launch at the restaurant, see event photographers.
A new menu, step by step
| Step | Who / where | What happens |
|---|---|---|
| 1. Request | The restaurant, on your profile | The "Culinary" type, your "On quote" package, the date and start time, "Custom location" at the restaurant's address. The dish list goes in the "Additional message". |
| 2. Billing | The restaurant | "My business": the company's legal name and SIRET, the billing address and contact. |
| 3. Quote | You, "Details" tab | "Pricing" section: "Add line" for the session, the dishes, the retouching. Then "Save". |
| 4. Uses | You, "Rights" tab | Purposes, media, territory, duration, the company's "Legal name" and "SIRET" as licensee. Then "Save". |
| 5. Contract | You, "Contract" tab | "Generate Contract" from the culinary template, "Edit Template" for the dish list and order, then "Send for Review". |
| 6. Signatures and payment | The restaurant, then you | The restaurant signs, you sign. Deposit, then balance. An invoice in your name for each payment. |
| 7. Delivery | You, "Files" tab | Once the Booking is fully paid, "Upload" then "Share Gallery". |
Fictional example: a Toulouse bistro's autumn menu
This example is made up to illustrate the flow.
Karim is the chef and manager of a bistro in Toulouse. For his autumn menu, he wants 12 dishes photographed for the printed menu, the restaurant's site and Instagram. He books your "New menu" package (on quote) for a Monday at 2 pm, the day the bistro is closed, at a "Custom location" set to its address, picks "My business" with his company's legal name and SIRET, and lists the 12 dishes in his message. He is the one who decides and signs.
In "Pricing", you enter the half-day, the 12 dishes and the retouching, then click "Save". In the "Rights" tab, you start from the "Commercial standard" preset and click "Create the cession draft". You keep institutional communication, web, print, social networks and three years, choose France instead of the European Union, enter the company's "Legal name" and "SIRET" as licensee, then click "Save". In the "Details" tab, you click "Edit" on the "Payments" card and set "Balance Payment Timing" to "On Session Day". With "Edit Template", you write into the parties' obligations the list of 12 dishes and the order they come out, from ice creams to hot dishes.
Karim signs, you sign, he pays the 50% deposit. The balance, set to "On Session Day", is paid on the Monday, and an invoice goes to the company for each payment. The next day, you share the gallery. For the spring menu, Karim will send a new request.
The culinary contract
For a package of the "Culinary" type, Graindevue uses a template written for food photography. The contract text is in French. It includes:
- the dishes: preparations ready at the agreed times, in enough quantity for several takes, an order based on freshness;
- the venue: access, a space of at least 10 m² for the equipment and a suitable power supply;
- commercial uses: menus, website and app, social networks, and as agreed advertising, packaging and editorial; franchises not named, a buyer of the establishment and stock libraries are excluded;
- recipe confidentiality: you disclose neither recipes, nor techniques, nor launch plans;
- perishable food: on cancellation, the restaurant bears the cost of food already prepared, and in case of delay the most fragile dishes go first;
- people in shot: the restaurant guarantees the written agreement of staff identifiable in the photos;
- late payment: interest at the legal rate and the fixed €40 recovery fee.
You can adapt the template's editable articles (copyright, the parties' obligations, cancellation, mediation) on the package, or for one menu with "Edit Template" while the contract is a draft. The "Rights" annex is signed with the contract; Graindevue alerts you 30, 15 and 7 days before it expires. See the contract management page.
Your offer, your prices
An "On quote" package lets you price each menu in the Booking's "Pricing" section, as long as the restaurant has not signed: one line per batch of dishes, net amounts, net and gross totals. For a fixed format, "Simple price" or "Itemize lines" work too. The guide on pricing your photography helps you build them.
With the "Culinary" type, the package suggests a 50% deposit and a "Balance Due" of "Upon Delivery". As the gallery opens once the Booking is fully paid, choose the "Balance Due" setting according to when the restaurant expects its photos, along with the payment methods, including SEPA transfer. See the payment deposit guide and the payment processing page.
If you have a SIRET and connect e-invoicing in "Invoicing", invoices addressed to a company established in France are transmitted to it through Super PDP. See the e-invoicing guide.
The restaurant's gallery
The gallery opens in the "Files" tab once the Booking is fully paid. You upload the photos with "Upload" and deliver them with "Share Gallery"; the person who booked receives an email and opens the gallery signed in to their account. Only they and you have access. They download the photos, or the whole series with "Download All", for the menu, the website and social networks, within the rights assignment. See the gallery delivery page.
What Graindevue costs
€29 per month after a 30-day trial with no card, and no platform commission on your Bookings. Online payments go through Stripe, whose processing fees apply. See the zero commission page.
Going further
- An evening or a launch at the restaurant: event photographers.
- The rights clauses to settle before signing: the photography contract guide.
- Pricing a session dish by dish: pricing your photography.
To generate a culinary contract on a test Booking, start the free 30-day trial, with no card.
Frequently asked questions
How does the restaurant say which dishes to photograph?
It lists them in its request. You price them in "Pricing" and write them into the contract with "Edit Template", in the order they come out.
Which uses does the culinary contract cover?
Menus, the website and app, social networks, and as agreed advertising, packaging and editorial. In the "Rights" tab, you set the annex's media, territory and duration and the company's "Legal name" and "SIRET" as licensee, then click "Save".
Do the recipes stay confidential?
Yes. The contract commits you to disclose neither the recipes, nor the preparation techniques, nor the launch plans seen during the session.
What happens to the food if the session is cancelled?
The restaurant bears the cost of food already prepared or ordered. Your package's cancellation terms apply to the rest.
Can staff appear in the photos?
Yes, with their written agreement, which the restaurant guarantees. People seen incidentally in an ambiance photo follow the usual image-rights rules.
How do I handle the next menu?
Each menu is a Booking, with its own quote, contract, invoices and gallery. The restaurant sends a new request on your profile.